My Digital Marketing Journey: From Passion to Building Market Lokam with AI Tools
Moinudheen | Digital Marketing Strategist from Kannur, Kerala
Hey there! Moinudheen here [not the guy who discovered the cure] | A digital marketing strategist in Kannur. I’ve always thought stories create connections, and I want to share mine with you today. From small-time, humble beginnings to creating digital brands like Market Lokam, my life and career have been all about learning, experimenting, and working hard with the digital wave.
#Where It All Started
I didn’t always have the goal of becoming a digital marketer, but I have always been curious about how brands grow online. I’d spend hours scrolling Instagram, YouTube, and other websites — not just consuming content but analyzing it.
That curiosity became a love, and I began to get hands-on with tools, learning strategies, and breaking the hood of digital platforms.
#Building Market Lokam
The most fun step in my journey was the launch of Market Lokam — A faceless Instagram based digital marketing brand. I wanted to see what I could achieve with just AI tools and consistency and strategy.
Here’s what I used:
- ChatGPT for scripting
- AI voiceovers for narration
- Stock footage + AI editing
- Google Image FX for my AI avatar.
- And of course, the digital strategy that ties it all together
Within weeks, I was writing daily posts that were highly leveraged for engagement — and more importantly, aligned with my vision.
#Tools That Changed My Workflow
Probably the coolest thing to me about all this, is that you know nothing about me, and no one read any of your articles (which I might like to do), why so?
As a strategist, your tools underpin your productivity. Here are a few that I use frequently:
- ChatGPT — for writing content and content ideas
- Canva — for fast design mockups
- Planning content calendars: Notion
- CapCut/Pictory—video editing
- Meta Business Suite– scheduling and performance tracking
# Lessons I’ve Learned
- Clarity beats complexity. So, keep your message simple and your strategy focused.
- Consistency builds trust. It doesn’t have to be viral; just keep showing up every day.”
- Artificial intelligence is your co-pilot, not your replacement. Use it to 10x your creative output, but don’t outsource everything entirely.
# What’s Next?
I’m continuing to build faceless brands, have a chance to help more businesses grow via digital first strategy, and experiment with how AI allows for a new breed of creators and marketers. This blog is where I’ll be sharing all of that — my victories, lessons learnt, tools & behind the scenes.
If you are just getting started, or trying to scale your brand online — I hope (and I believe) that this blog will be a place for you to learn.
# Let’s Connect
Got questions? Collaborations in mind? Or just want to say hi?
🔗 Instagram: [marketlokam@Instagram]
🔗 LinkedIn: [marketlokam@LinkedIn]
🌐 Portfolio: [Moinu@Portfolio]